Holby Blue has been axed - from Broadcast
'A source close to BBC drama said senior executives were concerned that the series could undermine the Holby brand.'
Couple of things here. The Holby brand? You mean Casualty and Holby? Two medical dramas losing ratings as fast as the audience dies off. Whose bright fucking idea was it to call a cop show Holby Blue anyway? The little I watched had no connection with Holby or Casualty whatsoever. And whose bright idea was it to put it up against The Bill, a 20 year old ratings staple?
I'd guess it was the marketing bright sparks. The same ones now wittering on about brands. While we're on about bright sparks, can anyone tell me who or what a Director of Vision is meant to be? And if the BBC must have one can we have one a little more impressive than the current incumbent? She comes across like a startled deer apologising for crapping in a field.
Grump over. Normal programming is now resumed.
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